Logo history[]
1944 - 1964[]
Ever since the founding, there had been talk about having a logo for ICA at the stores. There was disagreement however, EOL, SV and NS wanted to use the ICA name, while Hakons preferred their own name.
A logo for ICA was approved in 1944 and came into use in 1945. Hakons did however refuse to use the new logo, and continued using their own logo until 1964.
The logo itself consisted of a blue filled circle with the letters I, C and A. Both the circle and letters had golden outlines. Underneath the ICA name, there was a small version of an emblem with the logos of the four founding companies. The emblem was omitted if a small version of the logo had to be used
1964 - 1967[]
In the early 1960s, there was a discussion within ICA to adopt a new logo that would be used by all stores. The new logo was designed by Rune Monö and was adopted in 1964